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From the category archives:

Social Media

By now you’ve heard of Google Plus, but you still may not have create a profile…you should. Think about it this way, Google is the most used search engine and they give priority to their services and those who use them. Not to mention, because Google.com is the most visited website, the sites they own [...]

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As you know, Facebook has recently filed documents for their initial public offering, expecting $5 Billion to be raised. The company was created in 2004 and rapidly gained millions after millions of users, and revenue.  The details inside the 197 page prospectus are so remarkable that I wanted to share them. Take a look: 2009 [...]

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Social networking is an important small business tool. Use these ideas to display your social media profile for maximum exposure. When used strategically, you can have many different ways for visitors to share your posts and including links to your profiles, all on one page. Side bar – this is the most common area, if [...]

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Take a look at the research from Jay Baer and Argyle Social about social media timing. Their findings can dramatically help increase your Business to Consumer readership and interaction. They report the differences in engagement on Facebook and Twitter by time of the day and also weekday vs. weekend posts, which vary quite a bit. [...]

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I’m speaking at Ovaleye’s online Back to Business Building Summit September 27-30th. The purpose of this free online web conference is to bring together experts to share on topics that will bring our small businesses to the next level. Growth is the focus at this event. Choose from four days worth of topics ranging from [...]

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I just received an email from Facebook about yet another change that has already been made. The email reads: Hi Carissa, We’re trying out a new feature to reduce the amount of email you receive from Facebook. Starting today, we are turning off most individual email notifications and instead, we’ll send you a summary only [...]

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Many of my clients have asked me to help them with finding some direction in Social Media. Most of them have dabbled around a bit and setup some accounts buy aren’t sure what to do next. Others are intimidated because they think Social Media Marketing will consume loads if their valuable time. The honest truth [...]

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Facebook has made some new privacy settings live, here is a breakdown of what’s new. These settings can be changed by going into your privacy settings under the Account tab in the top right corner of Facebook Improved Status Update Options & Settings With the options beneath the text box, you can now tag who [...]

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Facebook has recently rolled out a “Recommend This Place” feature, where Fan Pages (with locations) can be given reviews.  If you have a business page on Facebook, be sure to enter your address to take advantage of this new feature! The reviews appear in two places: 1) On the right side bar of the fan [...]

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