Take a look at the research from Jay Baer and Argyle Social about social media timing. Their findings can dramatically help increase your Business to Consumer readership and interaction. They report the differences in engagement on Facebook and Twitter by time of the day and also weekday vs. weekend posts, which vary quite a bit.
Argyle Social specializes in advanced metrics and social reporting and Jay Baer is an author, speaker and blogger in “teaching business leaders how to harness the awesome power of social media without forgetting that social media is an ingredient in a successful business, not the whole entree”.
